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Jaguar Land Rover

After sucessfully wining the tender to realunch their corporate wear we were asked to come up with concepts that moved the products above and beyond traditional work wear and that would accurately refect the brand values of Jaguar and Land Rover.  

A difficult project to fulfil as the client requested generic products with 3 branding variants for Jaguar, Land Rover & Jaguar Land Rover to match various retail facias. All product design and brandign had to confrom to stringent CI guidelines.  We designed generic garments using corporate colours and trim highlights to give a distinct signature. All products were bespoke desinged with detail to reflect the company brand image and elevate these products over and above traditional work wear.